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Employment
Informz is a smart, progressive, and dynamic organization and we are currently seeking energetic and talented individuals to join our team.
We offer generous employment benefits such as medical/dental/vision, paid time off, 401k and flexible spending benefit plan.
To apply for a position, please send your resume along with a cover letter expressing interest in any of our job openings to jobs@informz.com.
Informz is an Equal Opportunity Employer.
Marketing Team
Marketing Strategist
The Marketing Strategist is responsible for working with a roster of clients to maximize their email marketing efforts through careful and creative analysis and strategic thinking. This includes offering all levels of marketing support such as educating customers on how to build brand recognition and create value using Informz products and teaching eMarketing best practices. Additional duties include representing Informz at tradeshows and conferences presenting on various topics related to email marketing.
View full description
Core Responsibilities:
- Work in partnership with client services to plan out a long-term strategic direction for all email marketing campaigns.
- Develop new training material and take lead on internal initiatives to familiarize the sales and client services teams with best practices and latest email marketing trends.
- Develop creative content for blogging, webinars, presentations, whitepapers and case studies.
Monitor the performance of client email campaigns and recommend strategic shifts as needed.
- Prepare and analyze in-depth reports and metrics generated by client email campaigns as well as ad-hoc reports as required.
- Manage client needs for feature enhancements and changes to our application.
- Effectively apply various email best practices broken out by client industry in order to improve subscriber experience and response while differentiating the clients email program to stand out from inbox competition.
- Keep well informed of emerging industry trends by reading reports and publications including participating in training webinars.
- Acquire a thorough knowledge of the necessary tools and software needed to execute the job.
- Attend tradeshows, industry conferences and coordinate client visits.
Knowledge and Skills
- Must have solid analytical capabilities.
- Must have a proactive, take-charge attitude.
- Ability to multi-task and have attention to details.
- Demonstrate flawless writing skills.
- Must have client-ready interpersonal skills.
- Must have strong organizational skills.
- Proven leadership in a team-oriented role.
- Proven ability to learn new tools and software quickly and independently.
- Must have solid presentation skills.
- Ability to present engaging presentations in front of large audiences.
Qualifications
- Bachelor's degree in Marketing and/or Business Management required; MBA preferred
- 3+ years of online marketing experience a must
- Proficiency in Word, Excel, and PowerPoint
- Experience with online marketing tools.
- Experience working with an Association or in Higher Education a plus.
- Travel a must – up to 50%
To apply for this position, please email your resume to: jobs@informz.com
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